business rule

Love Taking Care of People. Really! You have to.

Business is about people, yet the majority of businesses treat people as an afterthought. Product, systems, marketing, ROI, procurement, payments, profits,  and busy-work consume the energies of business. Where are the people? Customers get factored in as an afterthought. Employees? Well squeeze them a little harder. They are on the payroll after all. Suppliers? We can’t worry about them. We’re the customer.

Care for people. The most important rule in business.

If you plan to start a business, stop and think about your motives. People often start businesses because THEY love something; gourmet coffee, restoring cars, or developing software applications. In the end, their businesses struggle and then fail. Why? Because they don’t love taking care of people. They love their product or the process or the idea of profits, but they don’t care enough about people.

If you are currently employed, where does the business focus its energies? Do people matter? Or, does the almighty that’s-how-we-do-things take precedence? How can you take care of people to make things better?

If you own your own business? Do you love taking care of your people? Or, are you like many business owners who are so busy just trying to survive another day that you don’t focus on people? As a business owner, you would probably love someone to take care of you for just one day. Take care of people better and they will eventually take care of you.

How do you care for your people?

Read More: Every Customer is Buying Care

Photo credit: dantekgeek

Tweet This Post 

{ 2 comments }